Posted by: Jason Pentecost
Heather Nam, our Director of Usability Research, has published an article in UPA’s User Experience Magazine. The article, called “Usability Script and Moderator’s Guide: 2 Tools or 1? Communicating with Study Respondents,” focuses on how a usability script can be used as a key communication tool that guides both moderator and respondent through the conversation that takes place during a usability test. Included is a discussion of situations in which using scripted language isn’t feasible, along with the importance of maintaining a balance between being rigid and being flexible. UPA members can access the full text of the article here.